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2011年10月20日 星期四

Everything you want to know about twitter

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Part 1 of a 2 part series. Everything you want to know about twitter.

A Better Tweeter in Twitter

Tweeters from all over the world want to learn how to become a better tweeter in Twitter. How will you do this?

Firstly, you need to learn how to ?e-tweet? You can definitely improve your standing in Twitter if you re-tweet. When one of your followers posts an appealing article, you can re-tweet it. If you do this, most of your followers will also do the same. Just imagine all your followers re-tweeting. When they add your username to their updates, you will be exposed to many users. Be careful in re-tweeting because you might not be posting interesting or helpful topics. Make sure that you re-tweet only the good ones. How can you re-tweet? You need to copy the original tweet and write the prefix RT together with the name of the originator.

Many users use Twitter to post tweets that no one is interested about. Who cares about what yo u ate for dinner or what you did last night. Perhaps your closest friends will appreciate that but what about the rest of the social community? It would be better if you send out informative tweets, no nonsense. By doing so, people will think of you differently. They will know and feel that you care one way or another. If you?e addressing your tweets to one person, try to indicate it so that others will know who you are referring to.

Send replies often. Talking all day long is possible through Twitter. If you want to talk, you? better sign up to this social site. Followers like a person who knows how to listen. You will probably find yourself laughing at dumb tweets but you must restrain yourself. Twitter is an application that allows people to communicate; so matter how funny some tweets sound, try to appreciate them and reply courteously. Most of Twitter users want to be heard on the web and if they find individuals who know how to listen, they are more interes ted in making friends.

In order to tweet better, you must be proactive. Find some neat articles and helpful info online; when you find one, post it. Some might re-tweet it or you can find other users that are interested in meeting you.

You don? need to say something all the time. Try to be careful in using your automatic messages and updates because you might be pestering others with uninteresting info. You can also try using hashtags. The keywords are preceded by # and in the past months, hashtags are really hot.

Use the tool Twitpic to upload pictures to your profile page. Try to upload as many pictures as you can but choose your pics well. Your pictures can tell a lot about you and other users will appreciate. Through the pics, your followers can get to know you better. According to expert tweeters, pictures can tell a lot about you as compared to the posts to send.

Follow these tips and be a better tweeter. Why not? You hav e nothing to lose. If you?e in new in Twitter, these tips can be very helpful. Don? waste time anymore. Share neat stuff to your followers and your friends. Find interesting information or perhaps post promotional materials.

It? up to you to use Twitter to the fullest. The site offers endless possibilities. Take advantage of them and have a great Twitter experience.


Business Cards and Twitter

Online communications has changed ever since the social network websites emerged on the net. Perhaps you?e already familiar with MySpace and Facebook. These are examples of social networking websites and next to them is Twitter. Twitter is not just about social networking; it is also about blogging.

Users of Twitter tend to think of the site as a big cocktail party that is open to public for 24 hours. You can talk about many things like your business, personal life, or even find potential employers and customers. Twitter is also about micro networking 24/7.

Even if you meet a lot of people through Twitter, they will remain strangers except when you exchange tweets often. It is not possible to exchange business details or cards online. If you want to get more information on someone, you need to be friends and he/she should respond to the tweets you?e sending. Tweets are short messages you can send via Twitter which are only 140 characters. On your profile page, you can put information about yourself but it is limited and you can also put some links. It will depend on the people that visit your profile page whether they will be interested or not.

Visit the site SpartX.com so you can create your own virtual card and exchange them on Twitter. The business cards are dynamic. The site will allow you to do a lot of things like leave the virtual card to an email together with a short message or leave the card on a chosen website. You don? need to talk to people on Twitter anymore; just leav e your card and they will know who you are and what you do. If they are interested, they can easily contact you.

The tweets can contain messages, greetings, or networking information. Virtual business cards are a way to go especially if you?e into some kind of business. You can put your business details on the card and your contact info. Before you start to leave off your virtual card to Twitter subscribers, make sure that you identify your target market first. That way, you will not be wasting your time with people who will not appreciate your business. Determine the target market first and study their needs. If you think your business can meet up with their expectations and needs, then promote your business and leave your card.

As mentioned earlier, you can also put links on your profile page. The links should lead to helpful resources or to your business site. That way, you can also generate traffic to your site. By providing helpful links, you?e s howing others that you care about their needs. By doing so, you can also develop good relationships. A relationship based on trust and confidence lasts; if you can win your prospects, your business will succeed through Twitter.

Visit the website and create your own business cards. Virtual cards can help you stay connected at all times. It will take only a few minutes to create the virtual card. You can do this by filling out the resume or upload a document that will come together with your business card. You will receive a tangible card and a virtual card.

By driving contacts to SpartX, you can easily send your card to their email. If you want to be identified by yoru prospects, send business cards now.


Capitalizing on Twitter? Popularity

Many business owners are now capitalizing on Twitter? popularity to market their business. Twittering is very addictive and it? no wonder why millions of people send out tweets all day long . The tweets are merely 140 characters and it is also called micro-blogging. With only a few characters, you will need to answer the Twitter question just like other users of the social site. Just keep in mind that if you set your perspectives straight and use the site properly, you can financially and personally gain something from these fanatics.

To implement Twitter as a marketing tool, here are ways to accomplish them:

Twitter Search is a very effective tool that allows you to check on your business. You will be surprised to find out how much chattering takes place in Twitter. Find out what others are saying about your business and learn from them. If you find out any criticisms, think about them carefully. You can also make some adjustments to your business if there is a need to so that you ensure profitability.

Keep your followers informed. Once you sign up for your Twitter account, you should be active in sending out tweets to all you r followers. Choose the people you follow on Twitter. If this is your first time to use Twitter as a marketing tool, you should follow the right people. Choose the ones who are also utilizing Twitter for online marketing because you can learn a lot from them.

You should also check if the people you?e following are also following back. Once you have many followers, you can now send marketing messages but try to do this minimally; instead, send out more helpful community and social messages. Remember, Twitter is a social network and not a promotional machine.

You can also let your followers know about your promotions through the tweets. Again, don? overdo it. There is always a proper way to do things. Now that you have lots of followers, you should not alienate them. With just one bad tweet, you can lose many of your followers.

Gathering as many followers as you can is vital to ensure your success in online marketing; have you heard of the Tw itter slap? Check your numbers regularly. When you?e followed 2,000 people and you have less than 1,800 followers, you can no longer follow more people. By checking your numbers, you can avoid technical problems like this one.

When someone follows you, take care of that person by sending him/her personal tweets. By befriending your followers, you can build stronger relationships. A relationship built on trust is very important for your marketing campaigns. Keep in mind that you can? market your products or services to people you don? know on Twitter.

For instance, you post a tweet saying ?ey guys, check out my business ? If you post impersonal tweets, you can? gain loyal followers. Try to build good relationships first before you send out promotional tweets.

Capitalizing on Twitter? popularity can be rewarding but only if you know what you?e doing. Learn everything you can about the social network. Follow gurus and learn from their experienc e. If you keep yourself well-informed, you can succeed in online marketing through Twitter.

Many businesspersons are now utilizing social networks because they think that it is an effective platform for promotions. If you plan to use Twitter, you need to have the right knowledge.


Common Mistakes on Twitter

Twitter is an exciting, cool, and extremely profitable social network site. Millions of people are now using the site to talk about various subjects. Indeed, it is a micro-blogging site for those who can? stop talking. There are also common mistakes that most new users commit on Twitter. Before you start sending tweets, you must be aware of these common mistakes.

Mistake number 1 ?the picture on your avatar is not yours. Most new users don? post their real picture. They often use cartoon pictures, company logos, or their pet? pictures. Although the pictures are quite cute, most Twitter users will appreciate a real picture of you. When you post your true picture on Avatar, others will think that you?e real and that you?e confident enough to let others see you. If you?e going to upload a photo, choose the ones where you give a beautiful smile. A smile can easily brighten the day of others.

Sending direct messages automatically through the AutoDM; direct messages are often impersonal and pushy. If you send this type of messages, you can lose your followers. TweetLater is another tool that sends automatic messages. When you use these tools, messages are automatically sent to those who follow you. A message saying ?hanks for following me?is fine but sending automated messages promoting your business or product is not a good idea and most people will just frown at them.

Do you have any followers? If you want to have followers, you need to follow people or you can at least create an interesting profile page. You can get followers by regularly posting updates. If you keep on f ollowing people and yet you don? make updates on your page, you can? get enough followers.

The 140-character tweets should be used to answer the Twitter question. Answering that question once a day may be enough to let others know that you?e interested in the community. You can post what you?e doing for the day or where you plan to go for the night. Tweets are great for starting conversations. You can also re-tweet other users or send them comments.

Check your numbers regularly. It? not good to follow many people when you have very few individuals following you. Try to achieve balance. Make sure that the one you follow will also follow you back and you should also appreciate the ones who follow you. This is the easiest way to make friends on Twitter.

Use tools like Tweetdeck so that you don? need to stay online all the time. Through this application, you can divide your followers into groups. Now, you can easily track them especially when t hey send direct messages and replies.

If you keep on promoting your business all the time, everyone will ?nfollow?you. No one likes a person who talks about his business or product most of the time. You must learn to respect others. As you may have forgotten, Twitter is a social network.

You must learn how to communicate and build good relationships before you start bombarding them with promotions. Even if you already have a god list of leads, it is still not a good idea to barrage them with promotions. Promotional tweets should be sent in limited numbers only.

These are the common mistakes committed by new and old tweeters. Take note of them and don? commit the same mistakes.

Designing a Twitter Background

Different kinds of people are now on Twitter. Even technical writers are now using the social network to promote their documentation services. If you have your own Twitter account, you should design an appropriate background.

When you create your profile page on Twitter, a default background is often given to you. If you want to create substantial impact, you should use custom-designed backgrounds. It is an effective way of generate more traffic.

How can you design your Twitter background?

What kind of information do you want to convey to Twitter users? You need to choose the right information, palette, and color for the sidebar. You can see the background next to the message column. The image does not contain image maps and so you can? insert HTML links. Once you switch the image, the default background is changed.

For a more professional and cleaner look (for those who want to use Twitter as a marketing tool), don? include any tile on the image.

There are image editing programs that you can use like Photoshop that allows you to save in GIF or JPG format. You need to create a large image that can occupy the computer screen but without tiling. A rectangle of 780 pixels x 1200 pixels is just right. If this size is not enough to cover the whole screen, you can increase the size by making it longer or wider.

For your information bar, you can line up your images or photos, business info, and website; this bar can be found on the upper left of the background image. It can also include your name, job title, blog URL, specialty, social network URL, and other important information.

Try to save everything as image. You can also create much smaller files by saving it ?or web?(if you?e using Photoshop). After that, click on the settings and then ?esign? Click on the link ?hange background image? By clicking on ?rowse? you can now find the image that you?e previously created. Leave the tile check-box unchecked. Finally, click on ?ave changes? After several seconds, you will have a custom Twitter background image.

Your background on Twitter tells a lot about your personality. If you plan to use Twitter for online marketing, make the background more professional. However, if you?e planning to use Twitter exclusively for making friends and staying connected, make your background more friendly and inviting. Make sure that it suits your image and personality. Cool backgrounds are great for youngsters. There are many editing programs that you can use aside from Photoshop?it? up to you to choose the best one that can provide the best background ever.

For technical writers and other serious professions, stick to simple and basic background designs. Having a formal look can also attract formal followers who are serious in their business. Hurry and change your background now. If you have a hard time in following the instructions mentioned earlier, ask someone who has been using Twitter for some time; perhaps some of your friends or relatives know how to edit the background.

Twitter backgrounds can be custom made. If you don? want to use the default background, change the image now. Find an editing program and start making the changes. Choose the information well especially those contained on the information bar.

Be creative and simple to develop a sensible background.


Gathering Clients through Twitter

Twitter was launched in the market last 2006 and in the past few years, it showed extreme growth. In fact, last February 2009, the site ranked third next to MySpace and Facebook. Many business owners are now utilizing the site to promote their business. However, a lot of them don? know how to maximize the site to their advantage.

For the new users of Twitter who owns any kind of business, here are great tips for you:

You can use the site for your market research. Every business has its target market. Through Twitter, you can easily access your target market and get useful feedbacks from them. Many of today? business owners fail because they don? know the true needs of their market. With the help of the social network site, you can easily listen to the needs of your prospects, the issues they are currently facing and the kind of help they want.

These pieces of information are vital to your business. You can create blog posts or write articles about the needs of the market. You can also create a new service to meet such needs or perhaps you can conduct a tele-seminar on a topic that might interest the target market.

Build a list. Once you have your list, you can share your information like newsletter and free gifts. You don? need to promote your business every time you communicate with your target market but you can also menti on it every now and then.

Whenever you meet someone on the site, try to establish a good relationship. You are a customer too. You buy from people who you trust and like. Your target market also behaves the same way. You must get to know your clients better and win their trust and confidence. Ninety percent of your updates or tweets should contain helpful contents and try to limit your promotion. By doing so, you can attract more prospects and later on, subscribers.

Learn how to create blogs. In order to show your expertise in the business, you need to post good blogs. Twitter provides tools that can automatically check the blogs you?e posted and share them to your target market.

Offer tele-seminars and events. In order to increase the number of prospects on your list, you should send out invitations for tele-seminars and events. The more people you invite, the more you can promote your business.

You must create your own twitter account first before you can use the site for business purposes. Creating a profile page for your business is the first task that you should accomplish. Once you have your own account, you can let other users of Twitter know about your business. The twitter question that you need to answer is ?what are you doing? You must answer this question so that you can let the world know about your business. After that, you can now follow the helpful tips mentioned earlier.

Studying the target market is very important for your business success. Identify their needs and wants so that you can give the right answer. Remember, you must try to build trust and confidence. Twitter has millions of users from all over the world. Just imagine how many of them you can get to patronize your business. Gathering clients through Twitter is not as difficult as you think.


Handling Twitter Slap

Many individuals are easily convinced to sign up with Twitter because it is a great place to meet different kinds of people. You can also interact with them twenty fours hours everyday. Twitter is similar to Facebook and MySpace; it already has millions of users worldwide.

When someone follows you in Twitter, you?e also expected to follow them back; but that remains a personal choice. If you know proper etiquette, you will learn to appreciate them as you use Twitter day by day. The site also provides a tool which allows you to thank all those who followed you so that you will not do it one by one. It is your choice to follow people that catch your interest but you don? need to expect something in return. Others will simply ignore you because they are not obliged to follow you and you can also do the same.

If you?e an avid Twitter user, you will know what the numbers on the right corner stands for. The three number sets represent the number of followers, the number of following, and the updates. You can post as many time s as you like everyday and can follow as many people as you want. However, there is an exception.

As a Twitter user, you should pay close attention to the numbers on the right corner. For instance, when you?e following 2,000 people, a certain number of people should follow you back. Otherwise, you can? follow more Twitter users.

When you?e followed 2,000 people, you can no longer follow more unless you?e met the appropriate number of followers. Even if you try over and over again, your request will not be activated. This is the so called Twitter Slap. It? similar to the Google Slap (if you don? adhere to the rules of Google, you will be punished with a slap) but this is not a serious problem.

One way to resolve this problem is to find out why some individuals don? follow you back. You can use tools like friendorfollow.com and twitoria.com; the former can provide you with a complete list of those who did not follow you back and the latter w ill provide you with a list of those you followed but did not post for some time.

Try the sites mentioned so you can easily decide who to ?n-follow? If you?e using Twitter now, take note of the three number sets on your profile page. The numbers are important. If you?e followed many people already, perhaps it? time to use the tools mentioned so that you won? encounter the same problem. There may still be other Twitter slaps but this is the most common.

When you send a request to follow someone and it is not activated, it only means one thing ?you?e Twitter slapped. Don? worry because you can easily address this problem. When you know the options available to you, you will not encounter any difficulty.

It? really a good feeling to follow many people on Twitter but it feels better when they follow you back. Making more friends and staying connected 24 hours each day is possible through Twitter. Sign up now because it? free and enjoy the Twit ter experience.

If you want to promote your business, you can also use the site. Avoid Twitter slaps by following simple rules.


Having Twitter Trouble?

If you?e looking for a hot social network, why don? you start using Twitter? It? very easy to sign up and most of all, it? free. According to some experts, the success that Twitter is experiencing right now is short lived. If you?e one of the million users of the site, perhaps you?e already experienced receiving lots of tweets everyday. There are those who receive hundreds of tweets and so who wouldn? get tired of receiving and answering them? But you see, Twitter was designed to keep you connected at all times so that your friends will know what you?e doing.

So far, the tweets are sent faster than email messages. The user can choose to receive the tweets on a mobile device and they can also reply using such device without logging to the Twitter site.

Many busine sspersons today are using Twitter to access a specific target market. Through the social site, one can follow people and get as many followers online. It seems to be the fad right now and many businesspersons immediately sign up even though they hardly know anything about the site.

Before you use Twitter, you must ensure that your business is built to withstand extreme market competition. More and more entrepreneurs are investing in various kinds of businesses today and so you should expect more competition. Even if you use Twitter to access the global market, it is not enough assurance that your business will prosper. Does your product or service meet certain needs of consumers? If you have a competitive and good business, perhaps Twitter can help you in gaining more customers. Still, you should know how to use the site properly and to your advantage.

When introducing your business online, you must have your own business website. Gathering traffic to the site is the primary objective so that it can be turned into sales. With more people visiting your business site, you will be more exposed. Exposure online is vital to your success. By creating your business profile on Twitter, you can generate more traffic by using the right strategies. Communication is one of the most important factors to business success.

The best tool to use to communicate with your prospects is through the tweets you send on Twitter. Choose the people you follow on Twitter and make sure that they follow you back. Try to communicate with them often. A good conversation can lead to many things. You can establish trust through constant communication even if you don? see your prospects personally. After you?e gathered many followers who know and trust you, you can now introduce your business.

You should already expect more tweets by this time. Many Twitter users will now ask about your business. No matter how many tweets you recei ve everyday you must spend enough time in answering them one by one; if you don? answer all of them, you will start having Twitter trouble.

If you decide to use Twitter to market your business, you should never grow tired of answering the tweets you receive. It? a good sign to receive lots of tweets because that means that your presence is felt on Twitter. Many people want to know you better as well as your business. Just try to ensure that you?e using the site appropriately to avoid troubles.

Is Twitter Dying?

Twitter is everywhere. You can hear about it on NPR and CNN. Comedy sitcoms are also talking about it. So what? great about Twitter and why do so many people talk about it? Who says that it? dying?

Twitter is definitely on the peak of its popularity. For almost three years now, this site has accumulated millions of users worldwide. However, according to some individuals, the growth of Twitter users is not sustainable espec ially as a revenue model. Perhaps you?e heard a lot of people talking about how they used Twitter to generate income. Well, some individuals were quite successful but not everyone. Besides, following endless links all the time can be very boring.

There are already claims about the death of this social network website. Some say that death is already looming. Twitter users can only wait for that day. You can never really tell. The developers of this site are still looking forward for more years of excellent service. By keeping things simple, more and more people are interested in Twitter. Users of this site vary. Some people simply want to share pictures of their favorite pets; there are those who want to promote their business online while others just want to share their ideas or interests through microblogging.

You?e also free to choose the people that you want to interact with and you?e not obliged to respond to the tweets. The 140-character tweet is very communicative and easy to construct. If you want, you can post what you?e doing right now like you?e out shopping or you?e watching a movie. Whenever you make new tweets, your friends will receive the updates. They can respond if they want to or they can ignore it.

For almost three years now, Twitter has proven that it is stable enough to meet the demands of its users worldwide. The site has been encountering constant problems and their team of experts is trying to identify what should be done in order to ensure survival. Perfection may be the goal of most organizations and humans but failure is inevitable. Still many people patronize Twitter. If you spend a few minutes online, using Twitter, you will notice that many others want to interact and develop new relationships.

Twitter is being used by companies, businesses, and individuals. They all have various needs. As long as these needs are addressed properly, Twitter can survive the coming year s. Competition is natural especially in the online environment but the site has an edge over other social network websites. If more and more people will use the site, then death is still far from sight. Besides, those who are addicted to Twitter will not allow such a scenario to happen.

There? also the issue of Twitter going down and when it finally got back, some follower and following connections were lost. The site has back ups and once the problem is fixed, everything will be back to normal. No wonder many users are freaking out ?because they lost some connections. This can be a nightmare if the error can? be fixed in time but the experts have already assured its users that the lost data will be fixed in time. For those who are using Twitter for business purposes, don? rely entirely on the site; try to have your own back up files.

Errors and problems are natural but Twitter will see to it that everything is fixed.


Losing Twitter F ollowers

Perhaps you've spent a considerable amount of time in following many people on Twitter and also for getting more followers. But did you know that it's also possible to lose followers on this social network? If you?e using the ?uto direct message? you need to have second thoughts now.

The AutoDM is one of the most popular tools used by internet marketers on Twitter. If you?e using it properly, then you won? have any problems. Abusing the tool can have serious consequences.

Twitter allows individuals to send personal messages to their friends so that they are always connected. But some people think that social networks like Twitter are too impersonal. You must be aware of what Twitter is all about. Twitter is for socializing with other people not an advertising billboard. If you always advertise your business, many of your followers will ?nfollow?you.

Phrasing your tweets properly can ensure success in internet marketing. By posting appropriately phrased tweets, you can generate good communication. The links that you provide might have an increase in the click rates. With increased conversation, you can develop better relationships with your followers.

How can you lose followers in Twitter? Here are samples of AutoDM?:

?Hey, checkout my blogs
?Why don? you buy my product? Here? my link
?Get this product now

If you send these tweets to followers who hardly know you, they will immediately unfollow you. Sending capitalized tweets is also not a good idea. It would be much better to send more personal messages. Your followers will appreciate if you give them more attention and compliments.

Just try to put yourself in the shoes of your followers. How will you feel if someone sends you a tweet telling you to do something like for instance ??heck out my products? If you hardly know someone, you can? give your trust easily and so you will not ch eck out the products. Check the settings of your AutoDM so that you won? be able to send impersonal messages to your followers.

If you?e running an online business, it? not good to lose followers. It can have a terrible effect on your business and of course, your sales. Start changing your impersonal messages and create more personal messages. After you?e made the changes, you can now use AutoDM. This tool is very helpful but only if you know how to use it properly. Too much of anything is not good and that also applies to the AutoDM.

Twitter is for socialization. You need to learn how to communicate with others effectively. You should try to make friends and develop trust.

If you want your followers to treat you well, you should also treat them accordingly. Being personal in all your dealings in Twitter can ensure success ?whether you?e into internet marketing or not. Even if your primary aim is to make friends, you should send personal m essages and not impersonal ones.

Losing Twitter followers is really easy but maintaining a huge list of followers is not an easy task. You must invest time and effort to gain more friends and prospects. Check out your AutoDM now and see what kind of messages you?e sending out.

If you need to make changes, do it now before it? too late. Good luck in using Twitter for making friends and for promoting your business.


Maximizing Twitter Traffic

Internet marketers these days want to dominate social networks. Well, as an internet marketer, it will be easier to access the global market through Twitter and other social sites. By simply making friends online, you can already build a list of valuable leads. If you want to maximize your Twitter traffic, you?e on the right track. Keep on reading.

For about three years, Twitter has gained extreme popularity worldwide. People talk about various subjects. Some talk about their personal interests and there are also those who market their business online. Ordinary individuals use Twitter to send tweets to one another. Many of today? online marketers are serious in using Twitter to drive traffic to their business sites. The social network is considered as one of the most effective and impressive ways to increase traffic.

With increased traffic to your business site, you can ensure more sales. How can you maximize your Twitter traffic? Here are several ways to do it.

Firstly, you need to spread the news that you?e on Twitter. If you?e into online marketing, you probably send lots of email messages or post blogs. Try to include your Twitter account on all your messages, blog posts, and even on your business site. That way, everyone will know that you?e using Twitter. You should also be active in using Twitter and in sending tweets regularly. When your followers see that you?e active, they will visit your website.

Regu larly updating your tweets can also drive more traffic to your site, like people on Twitter who post tweets regularly. You can gain active followers through your tweets. However, you must ensure that you post more personal tweets; sending out bad ones can cause you to lose your followers. There are tools that you can use to help you in posting your tweets automatically but you need to be extra careful in using such tools.

By building good relationships with your followers, you will not have a hard time in selling your products or business. Don? barrage your followers with sales promotions or else you can lose them. Instead, try to post helpful information every now and then because the social community will appreciate it more. Establishing a good relationship with your followers is vital. By investing a little of your time and effort in posting informative tweets and in replying to the ones addressed to you, you can ensure the profitability of your business in th e near future.

Maximizing traffic in Twitter is very important. To sum it all up, make your presence known. Let everyone know that you?e on Twitter. Send tweets regularly and give more attention to the kind of tweets you?e sending. Make the tweets personal and most of all, build good relationships. So now, do you know how to increase traffic to your business site? Try these helpful steps and you can go a long way.

Using Twitter is fun and easy. Many online marketers are now using Twitter to boost site traffic, so why don? you try it? It seems to be the fad these days. But to tell you frankly, not everyone who use Twitter as a marketing tool is able to succeed. You see, it takes time, effort, and patience to see effective results.

Maximizing Twitter traffic for your business can be effectively done if you know how to tweet properly.


Network Marketing and Twitter

Did you know that you can engage in simultaneous con version through Twitter? This social network website has definitely hit the online community hard and fast ever since it was launched in 2006. It has millions of subscribers worldwide and if you can penetrate this community, you can use Twitter for network marketing.

However, you must use the site properly to ensure success. You can place your links in your very own profile page on Twitter. The links can lead to general topics and breaking stories. It would be best to have a separate site for the products or services you?e offering. With your account in Twitter, you will be able to increase the traffic on your business site and make more sales.

Twitter offers special opportunities to its users especially those who want to expand and enhance their social media and marketing campaigns. How will you be able to do this? Here are ways to achieve your goals:

1. Building good relationships with business prospects
2. Provide commentary and ins ights on certain events
3. Promote events
4. Generate site traffic
5. Press release

If you still haven? noticed, big companies are now using Twitter for network marketing. Why don? you do the same? A good thing about the site is that it? free. You will not spend anything when you sign up and it? one of the best ways to access your target market globally.

Some business owners don? have enough money to conduct internet marketing. If you?e one of them, you can use Twitter for free advertising.

You must be aware that there are already lots of business owners promoting their products and services online. You may even encounter lots of them once you sign up. For first timers, it can be difficult to track your target market.

Some customers don? like network marketing. Perhaps you?e already heard about pyramiding scams. Well, there are illegal companies out there and if you decide to be part of network marketing, you shoul d choose a legal and reputable company. USANA, PrePaid Legal, Meleleuca, Excel, and Amway are reputable companies that offer network marketing opportunities. There are still other companies out there. When choosing a company, make sure that you?e interested in the product or service they are offering; that way, you easily sell to customers because you enjoy what you?e doing.

If others can succeed in network marketing through Twitter, then so can you; if you?e a new user, you need to know the various tools offered by the site. Maximize the tools and opportunities to your advantage. Since the tweets are only 140 characters, you should make it catchy and interesting. You should make updates every now and then since the updates are sent to all your friends on Twitter.

That way, they will know what you?e doing. Don? go down to business immediately. Study the online community and identify your prospects. Make friends and gain their trust. Once you develop tr ust and confidence, you can now proceed with network marketing. You can even put links on the tweets that lead to your business site.

You will need to update your business site and your Twitter account regularly. Check if the links are working properly. The links should be interesting as well so that other users can notice it. Network marketing success can be achieved through Twitter; so sign up now.





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2011年10月19日 星期三

Writing Niche Driven Articles For SEO Optimization

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Before you read about Article Writing as a Link Building Strategy, quickly sign up to receive incredible content updates that will help your affiliate marketing, network marketing, or any other online business you have, drive traffic and increase sales! Sign up and receive a Free Report from Article Marketing genius Jason Fladlien

The Genius Of Link Building With Article Marketing

Everyone in the SEO community is aware of the power of having an effective link building strategy, but since recent updates at Google took place the playing field has changed.

More emphasis is now being given to one way incoming links, and far less value for reciprocal links. The big question is: "How can I get a good crop of one way links?"

By far the easiest way is to write articles for publication on websites. The principle is simple and it works because webmasters are hungry for page content. In return for giving webmasters free content they agree to publish your profile, which contains a link to your website.

Article Marketing Helps You Build Credibility

Incoming links are huge. It can't be stated enough. But there is an equally important reason to use article marketing as a link building strategy. People buy from people they trust. I've said it plenty of times in other articles I've written, but it bears mentioning again.

Since you can't get face to face with all your network marketing prospects,or affiliate marketingprospects, article marketing allows you to build trust and credibility. How? You are providing content which gives a solution to your prospect's problem.

New Network Marketing Distributors or New Affiliate Marketers Take Notice!

It should not be underestimated just how powerful this can be, but there are guidelines that need to be employed if you are to be successful. If you are new to article writing and wish to cash in on this invaluable technique, then the guidelines are listed below.

Firstly, at most of the article directories to which you wish to submit your article there will be guidelines, read them and comply. Otherwise your article will not be accepted and you are wasting your time.

A requirement of all article directories is that the submitted article should be grammatically correct and spell checked. Many directories use human editors who will reject articles with bad grammar or misspelled words. Avoid this by composing your article in Word, or similar, with grammar and spell checking turned on.

Keep paragraphs short. Research has shown that people browsing the internet are put off by large chunks of text. Short paragraphs will attract more webmasters to read and possibly publish your article. Just look at my article here as an example.

Do not include tables or lists in your articles, some directories forbid it. Webmasters will format your article as they want it anyway. For the same reason do not use bold or italic.

Make sure you are writing useful informative content, otherwise why would anyone want to publish it? Also, as your objective is to gain links to your website, write content that is related to your sites content.

Try to make an interesting title for your article. Something that clearly states what the article is about, but is also distinctive. This separates your article from the thousands of others on the same subject.

By publishing articles on the internet you are establishing yourself as an expert on your chosen subject. Reflect this in your profile. Also, make sure you include a live link in your profile. The anchor text of this link should contain the major keywords for the page it is linking to.

Conform to these simple rules and you will be successful.

Earlier in this article I recommended that you compose your article in a word processor, so that it could be grammar and spell checked. However, the completed article should be copied and pasted into Notepad or similar text editor.

The reason for this is that if you copy from a word processor document you will be copying hidden characters that the article directories don't want. Copy to a text only editor and then make sure that word wrap is switched off.

If word wrap is switched on then the article will contain hard line breaks, which some directories don't accept.

Do a search for article directories in your search engine of choice to find many more.
The more you submit to, the more success you will have.

Good luck and get writing.


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2011年10月18日 星期二

Network Marketing Tips for Guaranteed Success

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These are the all around best network marketing tips for success. This check list will not only provide you with a recipe for success with network marketing but success in anything you choose to apply the method to.

Id say thats pretty powerful stuff eh?

What many people seem to have trouble grasping is the fact that success it self, be it with business, sports or even academics, has the very same formula. Basically, if you know what it takes to be successful at one thing, you can often apply the very same approach in a different context and duplicate that same kind of success for yourself over and over again.

Network Marketing Tips #1:
This first tip for success is also one of the most difficult to master. Time management may sound like a simple thing, but thats far from the truth of things.

Ask yourself, how do I spend my average day? How many hours do you spend working, sleeping, eating, traveling between places, etc.? There are only so many hours in a day. If you work 8 hours, and get 8 hours of sleep, you only have 8 more left to do everything else.
The point I hope to make here is that your time is extremely valuable. The average American watches 4 or more hours of television a day. That 4 hours a day, equals a 28 hours a week that could be spent building your success.

Network Marketing Tips #2:
This second tip is nearly as important as the first. Being able to properly budget your finances is a must for any successful business owner. Being aware of how you spend your valuable resources, like your time and your money, will allow you to decide how to use them to your best advantage.

Also when planning to advertise and promote your business or service, preparing a set budget will help motivate you to promote your business as wisely and effectively as possible.

Network Marketing Tips #3:
This third tip is one that keeps on giving. Be sure to a lot both time and finances toward continuing education with your chosen industry niche. Think of this as an investment that will undoubtedly give you a serious return provided you stick to it.

There are possibly dozens of helpful hints to be lain at your feet in hopes that the right combination will guarantee success for you and your business. However, if you can properly manage your time and you finances as well as maintain the focus to continually increase your business knowledge you will all but have such a guarantee already in hand.

Successfully mastering just these three network marketing tips will require focus, discipline, and dedication. These are characteristics a great majority of successful individuals share. Work hard to develop them within yourself and success is sure to follow.


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2011年10月17日 星期一

Silver Coin Network Marketing Company Showdown

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Over the past year the marketplace excitement over Numis Network has brought a tremendous amount of attention to the idea of a network marketing company who sells silver coins. In reality, Numis is only one of the players in this market segment, others include Silver Snowball, Preseveration of Wealth and XAG Network. To help you better evaluate these companies I want to provide you with a side by side overview comparison.

Numis Network Numis Network has used its powerful marketing presence to grab the spotlight in the silver coins mlm market. Fueled by some of the top names in online marketing, Numis has experienced a rapid pace of growth. There are two levels of distributor start up packages available. The base level is $75 to join and includes one MS70 graded silver coin and access to the complete suite of sales tools. The Executive level is $499 and comes with a coin, a display case, coupons for having coins graded by a top level grading service. The ongoing cost for a distributor is approximately $110 per month. This includes the shipment of a new coin and the subscription to the back office suite of business building tools. Numis uses a binary compensation plan with a coded bonus structure.

Silver Snowball Silver Snowball is the senior program in this market segment. Silver Snowball is actually an affiliate marketing company and not a true MLM. Silver Snowball works on a membership basis. For a monthly subscription of $39.50 + 6.00 shipping you receive a new ungraded Silver Eagle coin. For every 2 coins purchased by customers through your website, you receive an additional coin. The purchases of your direct referrals can also be used to the lower the cost of your coin purchases. An affiliate can also request payment by check in lieu of receiving additional coins.

Preservation of Wealth Preservation of Wealth was launched at approximately the same time as Numis Network. Preservation of Wealth also offers two levels of distributor starting packages. The basic package is $50 and includes the back office and marketing suite of tools. The Silver Level distributor program has a starting cost of $249 and includes 2 silver coins. Preservation of Wealth has no monthly fees, but simply charges an annual distributor fee. The "optionship" is not a requirement, but those participating at $50 per month will receive one MS69 graded Silver Eagle coin each month. Customers can also purchase gold and silver in bullion and graded offerings. Like Numis, Preservation of Wealth also uses a binary compensation model, but it does not include the coded bonus component.

XAG Network XAG Network is the most recent entry into this group of silver coin distributors. XAG offers three membership levels: Direct Sales, Marketer and Collector/Marketer. The membership levels range in cost from $5 per month to $37 per month. All levels receive access to the back office and marketing areas of XAG Network. A new silver coin is received each month at the Collector/Marketer level and also includes a $4 shipping and handling charge. Each month members receive a new coin graded up to MS69. XAG Network is set up as a 5 x 8 matrix compensation plan. At the Direct Sales level a distributor earns $3 per member on the first level with no earnings from any additional levels. Those at the Marketer Level earn $4.50 per member through 4 levels. Those at the Marketer/Collector Level earn $4.50 per member through all 8 levels. You also earn 10% commission on all sales made by your direct referrals.

Although this is a basic overview, the information provided should assist you in determining if a silver coin network marketing company is right for you.


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2011年10月16日 星期日

Instant Pay Programs are the Easiest Way to Start Making Money Online

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I am about to do you a huge Favor by saving you months of time and auto-ship payments. If you are looking at home based businesses and ways to make money online you quickly realize that the more you look, the more opportunities you will find. As many possibilities as there are out there, they generally fall into two categories; MLM/network marketing and instant pay programs. Instant pay programs can be direct sales or have a 1-up/residual comp plan or a combination of the two

To simplify things, the main difference between MLM and instant pay programs is that with instant pay programs, you make the bulk of your income almost immediately, when the new team member joins.

So why is this better? The answer is relatively simple. You get paid no matter how serious your new team member is.
Although the internet has made it easier to find and market to potential prospects, it has also essentially killed MLM/network marketing.

The amount of information and business opportunities available today on the internet makes it nearly impossible to keep 80% of the members in your downline. You will constantly be competing with "the next best thing". Most people that join businesses do not have the discipline to ride out the slow times. If they feel like they are not making progress quickly enough, they will drop out of your downline as soon as they see something they like better.

Since the bulk of your income in MLM/network marketing is not derived from your own efforts, but the efforts of the people that your downline refers. You will spend the majority of your time fighting downline attrition or replacing people that drop out of your downline.

Don't get me wrong, it is possible to make a substantial income with network marketing bu t there are many more factors need to "click" to make this happen. In addition, your skills and the size of your marketing budget will largely determine your success in MLM/network Marketing.

Instead of fighting for five dollar commissions and to keep people in your business. Take the equivalent amount of what you would spend on 8-10 months worth of auto-ship, go ahead and join a solid instant pay program with that money.

Once you have acquired some skills and a reasonable advertising budget and a better understanding of how these businesses work, then try and tackle a solid MLM program.


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2011年10月14日 星期五

Is Enzacta a Scam or Legit Opportunity? - Enzacta Review

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I decided to investigate an opportunity called Enzacta due to the number of scams running online, this is what I found out...

Enzacta is a Mexican nutrition company that is distributing food supplements through network marketing. It has spread from Mexico to other parts of the world like in Europe, North America, Central America, and Asia. It has many products that are creating quite a stir in the market for food and nutritional supplements.

The flagship or most popular product from the company would have to be Alpha PXP Forte. It is a powerful blend of important polysaccharide peptides that are derived from selected combinations of rice grains that were harvested at Thailands Siam Valley. It also contains Alpha Spirulina that is widely growing from the vast Pacific Ocean. Alpha PXP Forte is combining antioxidants, polysaccharides, and other amino acids to specifically target Syndrome X and at the same time build mental and physical agility like no o ther could. It promotes vitality and overall health.
As a network marketing firm, Enzacta is dedicated to generate ideal changes in the current direct sales industry. It attributes its marketing success to the best practices of the prevailing network marketing industry with sales of up to 70 years for the experience. It is at the same time investing in electronic commerce, which is highly in demand given the current popularity and wide use of the online media. The company claims that is full of necessary marketing resources: best health products to begin with, functional sales and online ordering system, software use, and medical assistance services. Thus, it is confident and generous in recruiting independent distributors who are willing to join its team.

Enzactas mission says it all. It aims to offer the best possible products to individual business owners, who at the same time aim to build profitable business opportunities at home through helping others live a healthier life. That could very well serve as a mantra or a guiding principle that would keep its marketers fire glowing.

This seems to be a legit opportunity to pursue, but what is missing?

You need proper marketing knowledge to make this opportunity work. I can say that I've wasted a lot of money on the WRONG information. I use to do home meetings, call leads, distrubute brochures and even ask my family and friends to buy my products. These methods didn't work.

Want the shortcut? Visit the link below for Enzacta secrets...


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2011年10月13日 星期四

Multi Level Marketing (mlm) Warnings

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Multi Level Marketing Warnings


Once upon a time, multi-level marketing was a legitimate business which provided a way for small companies to get their unique products to consumers in small towns and rural areas which had no access to these products. At this time, the products sold themselves, and the multi-level aspect was a way of giving a small reward to those who had worked hard to build the organization. Multilevel marketing also called network marketing is a form of direct sales in which independent distributors sell products, usually in their customers' home or by telephone. Today, products are even distributed via the Internet.
In this article, MLM, multilevel marketing and network marketing are all synonymous.


There is simply no real need for distribution systems as there once was and indeed the focus of many of the programs is not on the products they sell - which are usually either bogus or are available somewhere else to the public at the same or lesser prices. These may not be the exact same product, but are comparable and often much less expensive. You may be selling the best multivitamin in the world (according to the company that produces it, anyway), but there are thousands of manufacturers and distributors of quality and inexpensive multivitamins. Why should I buy your product at $25.00 a bottle when I can get a product with the same ingredients for $10.00 a bottle at the drug store and not pay shipping costs?


This is one of the things that a potential MLM distributor needs to consider before joining an organization. Is the product available elsewhere for less--meaning that you're going to have to be a super salesperson in order to hawk your wares? Most of us are not sales people, but can be successful in network marketing if we find the right product and if that product is unique.


Today too many of the multi-level marketing programs are scams. In today's Internet econo my, there is simply no need for multi-level marketing or the overpriced products that they sell - meaning that the only thing they are selling are memberships in anticipation that future memberships will be sold, which is the classic definition of a pyramid scheme, and thus fraud. Because products are available over the Internet to everybody at lower costs than ever before, claims that "Multi-Level Marketing will take over the World!" are completely false. So are you being hired to sell products, and you have to buy into the program? This is a sure sign that it is a scam.


The Thirteen Step Program for Avoiding MLM Failure
Or When to Run Screaming!


Warning #1: If there's a cost involved to become a distributor, is that cost of value to you? If you're simply paying a nominal fee for some basic training materials, it might be worth checking into. If you are paying an outrageous fee and a portion of that fee is paid to the person signing you up as a bonus, there's already a problem. For example, a now defunct MLM company required $300 just to "get in on the program." $100 of that went to the person that signed me up. Hmmmwhy couldn't I just pay him the money directly and save myself $200? Because everyone else up the line had to get a piece of the pie. The company training programs talked about getting rich and paraded a couple of millionaires (the people who started the company or who got in on it in the very beginning) around as if everyone could do this.


Another company, for which I am still a distributor, required a nominal fee (less than $30) to get your initial training materials. There were a lot of materials and most of the additional sales brochures and forms are available free to distributors online. I am not required to purchase a set amount of product each month, but in order to get a commission my customers all in total need to purchase a minimum of $50 a month in products. That's a deal and it means that the company is selling products, not memberships in the company and a chance to "strike it rich." At no time has this company ever talked about getting rich. They're realistic and talk about additional income which equals the amount of time you put into it.


Warning #2: If a company requires you to pay for advertising or marketing materials well above the cost of these materials it is a sure sign that it is a scam. We have often seen people encouraged to take out thousands of dollars in credit card debt to go to these seminars with the promise that they will make so much selling the MLM program that they will quickly pay back the credit card debt. This is almost never true. If you're immediately going into debt to get into a network marketing program it is probably not legitimate.


Warning #3: Does the distributor and the products seem genuine? Does he/she seem like a pushy salesperson? If the distributor who wants to sign you up is sell ing you a dream then take a nap and dream for free. If its hard sell and you feel like you can't get out of the room without buying something then take a deep breath, be brave and walk. Your checkbook will thank you. Active distributors will defend to great lengths their program and their products, to the point of slandering naysayers and often buying the products themselves in substantial quantity in order to "prove" their worth.


Warning #4: Does the distributor have products in stock ready to sell you? If the distributor has products, ask him/her if these purchases are required. If they are required to buy a certain amount of product every month, this could be a sign of a scam. There are legitimate companies out there who have minimum purchase requirements or who give "preferred pricing" to those who buy minimum quantities. If these are not products that are of a value to you or that you will not use up before the next purchase is required, walk away. This mea ns you're stuck with product you probably can't sell. Unless you're already a door to door salesman and you know you'll have no trouble selling the product you buy, walk away! It is an interesting phenomena of MLM that the hardcore and brainwashed distributors who defend the products the hardest almost always quit using those great products completely when they move on to the next program! Many network marketing distributors go through several programs before either settling on one legitimate program or getting out of MLM entirely. For example, if you're selling household cleaning products that you feel really are better than anything out there, will you use those products you're required to buy? If the products you're required to buy are replacing something you're already buying, there may be merit to this if the products are not outrageously priced. Using our multivitamin example, if the vitamin you're buying really is a great formula (based on what you know already or res earch you have done) and is comparable in price to what you've been buying at the drug store, there may be merit in this since you'll stop buying the vitamin you've always used and use the one you're selling. You're not being asked to spend more money than you're already spending-you're just switching brands.


Warning #5: "You'll get rich" or "You're building a lifetime of residual income" or "This is the road to a quick retirement" or other such phrases. The promise of MLM is that if you are successful in selling others that you will create this big "down line", i.e. multiple layers of sellers under you which will quickly lead you to riches and allow you to retire forever with a never-ending stream of seven- or eight-figure revenue. The idea behind multi-level marketing (MLM) is simple. Multi-level marketing is system of marketing which puts emphasis upon the recruiting of distributors and on the selling of products. For every MLM distributor who makes a decent living or even a decent supplemental income, there are at least ten who do little more than buy products and promotional materials, costing them much more than they will ever earn as an MLM agent. Don't be surprised if a friend or acquaintance tries to sell you vitamins, herbs, miracle remedies, weight-loss supplements, work out equipment, or other health-related products. Millions of Americans have signed up as distributors for multilevel companies that market such products from person to person. Often they have tried the products, concluded that they work, and become suppliers to support their habit. Many times, however, due to lack of support within the organization they fail and get out of the business.


Warning #6: Beware of pyramid schemes. A pyramid scheme looks like multi-level marketing, but there is no tangible product being distributed. These are illegal. If you're selling memberships in a down line and no product is being sold, walk away. Better yet, report it to the Federal Trade Commission. Pyramid schemes are systems of marketing which puts more emphasis upon the recruiting of distributors than on the selling of products. Usually, there are no real products at all. Pyramid schemes give all network marketing programs a bad name and many online advertising pages and online auctions like eBay do not even allow legitimate MLM advertisements. You can sell an MLM product on eBay, but you cannot sell a distributorship.


Warning #7: This isn't really selling. Bologna! You're selling a product and you're selling a business model. While MLM does help non-sales people (I personally couldn't sell ice water to someone in hell) make a living at sales by providing a more comfortable framework in which to operate, it's still selling. Multi-level marketing is a system of selling in which you sign up other people to assist you, and they, in turn, recruit others to help them. It's a way of having your own sales force without hiring people. You share a little bit of commission for everything people you recruit (and people they recruit) sell. This is one reason that MLM is attractive. You can take a week off and you still have an income because your down line (your "sales force") is still working. Just make sure the program is legitimate. Mos t people who sell products via MLM are good and honest people who genuinely believe in their products.


Warning #8: These products sell themselves. If that were true, there wouldn't be millions of dollars being spent on a 30-second commercial during the Super Bowl. Most products are not unique. There are similar and sometimes better products out there. The sales portion of MLM comes in making sure that the product you're selling is a quality product that people will actually use. You can't successfully sell an electric razor to a group of men who all wear beards! Look at the product and do some research before you actually commit. Go on the Internet and find out if the product is all over the place. There was a pet nail trimmer that was all over the TV and in every drug store, pet store, and discount store. If you're trying to sell the next generation pet nail trimmer, you can probably bet that there are hundreds of them out there for a song at every garage sale in the country and you'll have a difficult time selling another one.


Warning #9: Sell to friends and family. Wrong! I don't want my friends or family running every time I visit or screening my calls because they're afraid that I'm going to try to sell them something or "sign them up." If a friend or family is genuinely interested, make sure they understand that you're giving them the information on the business or selling them the product because they wanted in on it and not because they're doing you a favor. I have personally lost two or three friends who were distributors for network marketing companies because they insisted on bringing in the products to our relationship so that every phone call became a masked sales pitch.


Warning #10: Products are not returnable. This is a major red flag. This means the company is interested in selling products and they're making millions. By not offering returns, especially if you're required to buy a certain amount of product, you're immediately in jeopardy of losing a lot of money and getting stuck with a lot of product.


Warning #11: You have to become a distributor to buy the products. Walk away. Every company needs customers to buy a product. They don't need every customer to also sell the product. Some people are genuinely interested in a product, but have no interest in a home business or what they perceive as a sales job. Many people who buy products become word of mouth advertisers for the product. At this point, one could become a distributor. It's not always right for some people-or at least not right now.


Warning #12: You just didn't have enough belief in yourself or the company. Guilt does not sell products! Your faith in the product means nothing. You do have to actually have some interest in the product and to be honest you should also be using it. Do you really think that the movie stars who advertise hemorrhoid cream really have hemorrhoi ds and use the product frequently? Doubtful. If it's in their medicine chest, it's because they get in free by the case for being the company spokesperson.


Warning #13: You've only got one product to sell. Run away! If the business model you're interested in does not have multiple products, you've got a long row to hoe. I may not be interested in your multivitamin but I may be interested in your weight loss drink mix. Saturday Night Live used to do a skit about an adhesive tape store. That was the only product in the store. You could find any kind of tape you wanted, but they didn't sell glue. Retailers don't sell one product. And they try to give you choices of products in the same line (ten different types of tape, for instance) and in different package sizes. No one will be successful opening a tape store and you won't be any more successful trying to sell that one item via network marketing.


MLM is a fantastic way of getting products out to the public without relying on the goodwill and acceptance of the retail distribution system which strongly favors big, established companies over small, newer ones. I worked retail for over a decade and retailers are paid billions of dollars each year for product positioning. Manufacturers will pay a lot of money to have their product at eye level in the supermarket or drug store. This is the spot where most of the high profit items in a store are shelved. We're taught that the bargains are usually on the bottom shelf, but we're in hurry and that glitzy eye-level ad and product display is what catches our attention.


Most successful MLM distributors tend to focus on selling the business rather than the products; the products are incidental to the business. It should be exactly the opposite or business emphasis should be equal in importance to the product. The sales pitch you get to get into a particular business should focus on the products and how that product will affect you. The business discussion should be last. If you're selling the next $19.95 widget, then the focus should be on the quality of the widget, how well the widget sells, how well the widget will work for you and why you need this widget. Making money by also selling widgets should come at the conclusion of the presentation. I focus on customers. The MLM company I work with does too. I'm only required to have $50 in sales monthly (me plus all of my customers). When one of my customers regularly begins purchasing $50 a month on their own, I approach them about becoming a distributor. I never do it the other way around. I want them convinced that it's a good product and to use the product. I can't convince anyone that a line of women's make up is the best thing out there since I don't use make up!


Some MLM companies can successfully trade in second-rate products because they have such a great payment plan for the distributors, and so the company can still do well, but usually only during the initial growth spurt stage, after which the company soon implodes. Again, the product should be the focus.


MLM also tries to appeal to our innate herd mentality by giving the impression, invariably false, that everyone is involved in MLM, that it is the marketing method of the future, and that all the top business schools and business newspapers are endorsing it. "Everyone can do this," "This is so easy it practically does it by itself," "These products really just sell themselves-you just have to share them" are all MLM hooks and they're all just words. If this were true, the entire country would be involved and everyone you know would have a down line.


No program that requires you to buy into the program is real, meaning that all are scams. If you have to buy into the program, forget it! It is not a real program. If what you're paying isn't simply a fee for the initial training materials, walk away! Someone very h igh up in the company and the owners of the company are the only ones making any money.


Why shouldn't the training materials be free? In reality, 99% of people who enter an MLM business give up for various reasons after a short time. Legitimate companies would go bankrupt or suffer severe losses if they did not recoup the cost of those training materials. One company that I am still involved with charged about $30 for the initial packet of materials (which included a couple of DVDs and an audio CD) and an additional $10 or so monthly for a website. The materials were valuable and contained a lot for the $30 investment. The website was brilliant, in my opinion, because it allowed you to steer people toward the Internet where they could read about the products, watch some videos or listen to audio recordings. They could do their own research, make up their minds, then sign up or buy the products without someone hassling them. I often do not give a sales pitch to a nyone who wants to "get in on this." I give them a business card with a URL on it and tell them to check out the website tonight and then tell them to ask me about it tomorrow if they're still interested. It also allows me to get listed with search engines and make "passive" sales where someone that I never met simply orders the products from the Internet.


The odds of anybody in your down line making any money are incredibly small--smaller than yours. This means that they will probably drop out and be mad at you for getting them into a program where they lost money -this is why I do not recruit friends and family members. It is also why I concentrate on helping my down line as much as they'll allow. I don't want them to feel like I got them into it for the quick buck and am moving on to my next "mark." If your down line is not successful, it is doubtful that you'll be successful and it may earn you a bad reputation to boot!


MLM can be a way to earn additional legitimate income and can be enjoyable. It is also work, no matter what anyone tells you and the amount of money you make is directly proportional to the amount of work you put into it. You can work MLM a couple of hours a week or full time. You'll make money either way if you pay attention to what you're doing, tell the truth, and find a legitimate opportunity. Remember also that just because you've never heard of a company does not mean that it's a scam. MLM relies on "door to door" type selling and there is no advertising of the products other than through the company's distributors or agents.


Do your homework and remember that if it sounds too good to be true-it is!


Randy Walden
www.castlehillsoaps.com


Full reprint rights to this article are given as long as the following conditions are met:
1.The article cannot be sold
2.The article must be printed in its entirety and full credit to the author and the URL must be included in all reprints. If posted on the web, the link must be clickable.
3.No claims for success are made by following the advice in this article and no claims for success can be made by any person(s) reprinting this article
4.Use of this article is granted for MLM training purposes, but full credit must be given to the author and a full paper reprint of this article must be given to anyone for whom this material is used.
5. Castle Hill Soaps and the author retain full rights to this article copyright 2008.
6. This article may not be used in a disparaging manner
7. Reprint rights may be revoked, without notice, on a case by case basis, if reprint courtesy is, in our opinion, abused


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